Allocate RET Funding

Allocate RET funding to AnonyMind via Leon House Private Clinic: Explore the easy options, including specific treatment programmes, here

AnonyMind supports operators with a direct investment for RET funding to enable our award-winning online therapy and self-help, via AnonyMind parent company, Leon House Private Clinic.

Leon House Private Clinic is endorsed by the UKGC and is on the Research, Education and Training (RET) register. This enables AnonyMind to receive funding from operators as part of their licensing requirements.

Explore the easy options we have for allocating RET funding via Leon House, including specific treatment programmes:

Allocate RET funding here

Want to know more about working with AnonyMind, and the opportunities available to support those struggling with problematic gambling? Contact us at

Gambling addiction treatment provider, AnonyMind, appoints Andy Atha

Gambling addiction treatment provider, AnonyMind, announces appointment of Andy Atha as new COO following 600% increase in registrations for its online treatment – for Q4 2021 compared with Q3.

AnonyMind, the gambling addiction treatment provider, has announced the appointment of Andy Atha as its new chief operating operator. The appointment follows a 600% increase in registrations for its online treatment between Q3 and Q4 2021.

Andy brings gaming industry experience to AnonyMind from a former role as Sky Betting & Gaming safer gambling lead. The experience complements Andy’s healthcare technology insight from his most recent role as operations director at digital healthcare provider, Push Doctor.

AnonyMind provides flexible, online gambling addiction treatment. It offers online access to self-help support and therapy, alongside clinic-based treatment through its parent company, Leon House Private Clinic.

Andy Atha said: “I’m excited to get started, I believe in what this ‘Tech for Good’ award-winner is doing. There is a huge need for easy access to effective treatment. We provide the skills people need to cope, alongside insight to gambling operators to enhance their robust Responsible Gaming strategies.

“AnonyMind has built its processes and capacity. It has reached a point where I have the opportunity to increase awareness and funding for its innovative and potentially life-saving problem gambling treatment. I’m leading from the front and can’t wait to meet more gambling and healthcare industry contacts to discuss their pain points and our ability to solve them.”

Co-founder Andy Iddon added: “Andy will make a perfect captain for our ship. He has an outstanding combination of gambling industry experience and operational leadership in health tech. His insight will help us achieve our mission to support as many people as possible in overcoming gambling addiction. Especially when the NHS is under so much pressure.

“Our clinicians, clients we treat, and peers appreciate that compulsive gamblers face barriers in accessing traditional walk-in and residential treatment. From stigma and GP referrals to waiting lists and the cost and time of attending face-to-face centres. With our client-first model of online treatment, we prove those barriers are removable.”

Get in touch

If you are interested in working with AnonyMind to help support or fund treatment for people affected by gambling harm contact Andy Atha at

Where does the future lie for gambling operator advertising in professional sport?

Gambling operator advertising in professional sport
Government considers ban of gambling operator advertising in professional sport

According to The Times, the Government may ban betting firm logos from football kits as it weights up a blanket ban on kit sponsorships. And it might not only affect football. Sports such as snooker, darts, and boxing are also under consideration. What does this potential change mean for the future of gambling operator advertising in professional sport?

Government ministers are becoming increasingly concerned about gambling addiction. Currently, eight premier league teams have their shirts sponsored by gambling operators. Matt Zarb-Cousin, director of Clean Up Gambling, said: “Footballers, darts players, snooker players and rugby players are like walking billboards for gambling companies. The evidence shows this sort of advertising is impacting negatively on children who are growing up thinking you have to put on a bet to enjoy sport.”

As it stands, teams from the top two divisions make around £110million a year from shirt deals with gambling companies. But would a potential ban stop at clothing sponsorship?

Sir Iain Duncan Smith, a senior figure in the all-party parliamentary group on gambling harm, said a crackdown on shirts is a positive move. Yet, he’s urging the Government to go further and ban advertising from the industry entirely.

“Banning gambling logos on sportswear would be a welcome step,” says Sir Iain. “But given the risks presented by gambling, the Government will need to deal with this issue more widely. A complete ban on gambling advertising is long overdue and, should be brought forward ahead of the gambling review.”

Is this the right step forward? Is advertising the issue, or do the Government and regulators need to give more thought to the behavioural issues of individuals at risk? What are the key drivers for problem gamblers?  

Pros and cons of operator sponsorship 

First, the top two divisions invest income from shirt deals into players wages. And, importantly, teams often reinvest money into their local communities. Thirdly, they invest in opportunities for youth teams, as a result, boosting the younger generation. There are, however, people who still disagree with it. 

What’s the flip side? Campaigners who wish to see an end to sports betting sponsorship argue that it influences minors. Children constantly see gambling company logos on their favourite teams and players which normalises gambling. But it can lead to problems for vulnerable people, especially those at risk of developing an addiction because it can appear safe.

What’s the answer?    

That’s the million-dollar question!

The Department for Digital, Culture, Media and Sport, which heads the review into gambling, insists they don’t yet have a decision on the ban.

“We are undertaking a comprehensive review of gambling laws to make sure they are fit for the digital age. We are determined to tackle problem gambling in all its forms. No decisions have been taken.”

Professional sports teams maximise the sponsorship opportunities to invest in their businesses. And gambling firms use sports as a platform to reach customers.

Is there an alternative to sponsorship advertising where gambling firms can still invest, but without kits? As part of the agreement, can they reinvest to raise the awareness of the support available for individuals struggling with problem gambling or those most at risk?

We’d love to hear your thoughts on advertising in professional sport. Head on over to our social channels to join the conversation.  

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